USC Partners with Abbott and the Big Ten Conference for ‘We Give Blood’ Drive
August 27, 2025 | Features
LOS ANGELES – The University of Southern California is proud to join forces with Abbott and the Big Ten Conference in the second annual "We Give Blood" drive competition, uniting to help tackle one of the nation's most urgent health challenges. The competition aims to encourage a new generation of blood donors while saving thousands of lives along the way.
Someone needs blood every 2 seconds, yet some blood centers have less than a 1-day supply available. The need for blood is constant whether for trauma victims, mothers experiencing complications after childbirth, or individuals receiving cancer treatment. As people get older, they become less likely to be eligible to donate blood. At the same time, the number of young people donating blood has been falling in recent years. But Abbott, the Big Ten Conference and the USC along with multimedia rightsholders Playfly and USC Trojan Properties are calling on students, fans and alumni to change that.
So show up and donate this 2025 season, rep your USC Trojans and save lives!
This year's competition brings even more chances for USC to ignite school spirit and inspire first-time donors. People who show up to donate and log their donation during the competition can receive an exclusive, limited-edition USC T-shirt designed by Homefield.
Make Your Donation Count
Logging a donation for USC is easier than ever. After you donate, you can submit your donation at BigTen.Org/Abbott or text "DONATE" to ABBOTT (222688).
The winner of the "We Give Blood" drive will be announced at the Big Ten Championship Game on Dec. 6 in Indianapolis. The winning school will receive $1 million from Abbott to advance student or community health. Donations will be tracked on a live leaderboard at BigTen.Org/Abbott throughout the campaign.
Let's roll up our sleeves and show what it means to FIGHT ON!
* Any donor items related to this program are non-transferable and not redeemable for cash. T-shirts are available while supplies last. For terms and conditions, visit our website at BigTen.org/Abbott.
Someone needs blood every 2 seconds, yet some blood centers have less than a 1-day supply available. The need for blood is constant whether for trauma victims, mothers experiencing complications after childbirth, or individuals receiving cancer treatment. As people get older, they become less likely to be eligible to donate blood. At the same time, the number of young people donating blood has been falling in recent years. But Abbott, the Big Ten Conference and the USC along with multimedia rightsholders Playfly and USC Trojan Properties are calling on students, fans and alumni to change that.
So show up and donate this 2025 season, rep your USC Trojans and save lives!
To participate in the competition, USC students, fans and alumni can donate anytime between Aug. 27-Dec. 5 at blood drives or blood centers across the U.S.Trojan Family, show your strength and donate today in the @AbbottNews "We Give Blood" drive!
— USC Trojans (@USC_Athletics) August 28, 2025
Sign up below! ⤵️
This year's competition brings even more chances for USC to ignite school spirit and inspire first-time donors. People who show up to donate and log their donation during the competition can receive an exclusive, limited-edition USC T-shirt designed by Homefield.
Make Your Donation Count
Logging a donation for USC is easier than ever. After you donate, you can submit your donation at BigTen.Org/Abbott or text "DONATE" to ABBOTT (222688).
The winner of the "We Give Blood" drive will be announced at the Big Ten Championship Game on Dec. 6 in Indianapolis. The winning school will receive $1 million from Abbott to advance student or community health. Donations will be tracked on a live leaderboard at BigTen.Org/Abbott throughout the campaign.
Let's roll up our sleeves and show what it means to FIGHT ON!
* Any donor items related to this program are non-transferable and not redeemable for cash. T-shirts are available while supplies last. For terms and conditions, visit our website at BigTen.org/Abbott.
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